Responsive Web Design

What is Responsive Web Design?

Responsive web design is the creation of dynamic websites optimized for all internet-enabled devices, including desktop computers, laptops, tablets, and smartphones. Whatever device you are using, a responsive web site will adapt for a fantastic user experience.   Therefore, you won’t have to worry about excessive zooming, panning, and frustrated users leaving your website from a bad experience.

It can be a challenge to create a different design for all devices.  There was a time when companies needed two websites for their businesses: one for desktops and one for mobile devices.  This is no longer an acceptable practice.  Today, users have a variety of devices to choose from since the use of mobile technology has grown exponentially.  To complicate things further, computer displays are typically in landscape orientation, while mobile devices can be rotated to show websites in both landscape and portrait orientations.  This means that designers and developers have to design for those differences.  In this scenario, a responsive web design approach becomes the most practical.

How do I evaluate and hire the right responsive web design firm?

Responsive web design firms that are the best at what they do favor a team-based approach.  Their teams consist of both graphic designers, as well as front design professionals.  Because people with both front design and graphic design skills are difficult to find, you should be wary if your website designer is working alone.  For this reason, you need a team of designers working together who will make sure the job gets done right. 

Responsive Graphic Designers

Grid-based layouts are a crucial component of great Responsive Web Site Design.   A good graphic designer should be able to create grid base graphic design layouts. Most websites can easily be broken down into rectangles like headers, sidebars, and footers.  These are the key building blocks for a responsive website.  Thus, it will be imperative that you hire a graphic designer who knows how to work with a grid-based approach to design. 

Responsive Front End Developers

After the graphic design for your website is completed, you will need to consult with a programmer and/or a front end designer who can create responsive design layouts.  Ideally, you will want them to create a responsive layout that conforms to an individual user’s screen size.  In other words, make your layout and content scaled to fit as much screen real estate as possible.  Once completed, you can use this responsive design checker to see if your website is responsive before you make final payment and launch your site to the world.

Once you find a good responsive web design firm ask them for examples of Responsive websites.

Visit Berthon USA to see one of Boston Web Designers featured responsive website projects:

Berthon USA Luxury Yachts - Responsive Web Design

Located in Newport RI, Berthon USA are agents for Contest Yachts, Rustler Yachts, Moody Yachts, and Berthon International. Leading brokerage of fine yachts such as Swans.

Berthon USA Luxury Yachts – Features a fully responsive website with a custom integrated searchable Brokerage listing service.

Here are a few more responsive web design projects our team has completed:

Visit our Responsive Web Design Portfolio for more samples of our responsive work.