Our web design team has worked with Honeywell Smart Grid Solutions providing energy marketing services for more than five years. Most noteworthy, services included website hosting, Email design and coding, Animation, Responsive Design, Video Production, and Integration with Honeywell’s internal proprietary CRM. Furthermore, our team continues to provide ongoing utility web design, technical support, and energy marketing services for power websites and major energy websites. Through our energy marketing services partner, our clients include Baltimore Gas and Electric Company (BGE), Indiana Michigan Power (IMP) and Pacific Gas and Electric Company (PG&E). As a result, our team has substantial practice in creating and maintaining utility websites.
Baltimore Gas and Electric Company (BGE) Utility Websites and Energy Marketing Services
Assistance with Management and upkeep of BGE’s PeakRewards energy sites including:
First of all, our web development team updated standard PC optimized HTML into the latest bootstrap Responsive CSS and coding standards. This change allowed customers the ability to view the website on any device without the need to scroll, zoom, and pan. At the same time, our team provided ongoing security and functionality updates to the PeakRewards website providing an easy to use content management system.
Secondly, email and SMS is a significant component of BGE’s marketing strategy. Therefore our team was tasked with landing page creation, animated slideshows, and animated email design and optimization. Our team coded email templates to compliance and compatibility with major email clients to ensure delivery. As a result of these efforts, BGE successfully integrated powerful email tools into its marketing strategy.
Lastly, our Video production team created a short YouTube video to promote BGE’s new PeakRewards Mobile application. The video was used to educate customers on the benefits of the new product. Therefore our efforts resulted in better conversion and new user adoption rates.
Indiana Michigan Power (IMP) Utility Websites and Energy Marketing Services
Working for Honeywell, BWD provided energy web design services for IMP: Microsite creation, Integration with Honeywell’s proprietary systems for marketing and contact management. Our web development team used our own internal custom CMS to manage the website. We updated standard PC optimized HTML into the latest bootstrap Responsive CSS and coding standards, allowing customers the ability to view the website on any device without the need to scroll, zoom and pan. Hence users can easily access the site from mobile devices.
Pacific Gas and Electric Company (PG&E) Energy Websites
We provide Hosting and Web Design and support for two PG&E energy marketing projects. Our marketing services included ongoing design and hosting services for energy sites. The goal was to promote PG&E Commercial HVAC Quality Maintenance and the AC Quality Care rebate programs. Our work involves continuous updates to content, design, and security. Also, our team assisted with the design of the PG&E AC Quality Care Rebate program website. The new site features a responsive design and a content management system. Including integration with YouTube for video webinars. Therefore the website is interactive and easy to update and view on mobile devices.
